Hard Looks: Masculinities, Spectatorship and Contemporary Consumption

Type

Book

Authors

Sean Nixon

ISBN 10

0312163339

ISBN 13

9780312163334

Tags

Research, Men, Sociology, Marketing, Gender Studies

Description

Hard Looks is a fascinating examination of the new masculine imagery that has developed in relation to popular consumption over the last decade. The author skillfully investigates the development of this "new man" imagery and its relationship to contemporary formations of masculinity and masculine culture. This lively and innovative study will prove essential reading for sociologists interested in the study of men and masculinities and students of cultural, media, and gender studies. - from Amzon

Number of Copies